TRICK Exploitation Strategy (Final Version)

By applying a systematic Exploitation Strategy framework, for each of the project’s Exploitable Results (ER) and Key Exploitable Results (KER), this deliverable describes the target user groups and their requirements, the exploitation targets of the TRICK partners, the risks on the way to reaching these targets and necessary activities. This constitutes the TRICK project’s strategy for the exploitation of the results by the project partners. The deliverable also includes the status of the creation of a European Economic Interest Grouping (EEIG) for the exploitation of the TRICK results after the end of the project. For the time being, considering the EEIG regulation, the risk of the joint and several liability over time, and other complex risks, the partners are individually exploiting the results. The TRICK Consortium Agreement of TRICK allows the individual exploitation. Nevertheless, the partners are still interested in a joint exploitation and the discussion is still ongoing. As a forced joint exploitation would not lead to a fruitful and long time collaboration, it was decided to allow the partners to postpone a final decision on creating an EEIG after the end of the project. The exploitation activities in this deliverable and the promising scaleup strategy and updated Lean canvas in deliverables D6.4 and D8.4 provide support to both an individual and joint exploitation. The results reported in this deliverable have contributed to activities in WP6 “Business model and collaboration management”, such as tasks T6.3. ‘Multi-sided service-oriented business agreements’ and T6.5. “TRICK scale up strategy”. For instance, they contributed to T6.3 by providing an overview of parts of the KERs that require business agreements, and they informed the long-term roadmap developed in T6.5. by providing an overview of necessary activities to reach the exploitation targets. To gain a deeper understanding of the needs of the KER and ER owners, we participated in data collection activities such as workshops and surveys as part of the various tasks of the project. Based on a literature study of exploitation strategies in previous EU projects, we outlined the framework for the development of the TRICK exploitation strategy. The framework was presented in deliverable D6.3 “TRICK exploitation strategy (first version)”. Next, in line with the Design Science approach, we conducted a series of workshops, surveys, and interviews with the partners. Thus, we iteratively validated and refined the emerging exploitation strategy. We conducted multiple validations throughout every step of the study, and for each relevant ER and KER. Thus, we argue that thisdeliverable can inform other research projects that need to develop their own exploitation strategy.