MODERN APPROACHES TO STUDENT MOTIVATION

This review article examines modern approaches to motivating students in the context of a rapidly changing educational environment. It analyzes key theories of motivation, such as self-determination theory, attribution theory, expectancy-value theory, and others, as well as their application in pedagogical practice. Particular attention is paid to modern approaches to motivation, such as individualization of learning, development of intrinsic motivation, use of game and project methods, application of information and communication technologies, formation of a positive educational environment, and development of self-regulation skills. The effectiveness of these approaches is analyzed, their advantages and limitations are identified. In conclusion, practical recommendations are offered for teachers on the implementation and adaptation of modern motivational strategies, taking into account the individual characteristics and needs of students.