EFFECT OF STRATEGY IMPLEMENTATION ON ORGANIZATIONAL PERFORMANCE: THE CASE OF COOPERATIVE BANK OF OROMIA NEKEMTE DISTRICT
Advisor KIBIRU TEKALGN (PHD) Candidate This research aims to explore the impact of strategy implementation on organizational<br> performance, focusing on the case of the Cooperative Bank of Oromia S.C. located at the<br> Nekemte town Ethiopia. Utilizing the five dimensions of strategy implementation strategic<br> planning, resource allocation, implementation process, monitoring & adaptation, and financial<br> performance of the study employs both descriptive and explanatory research designs. A sample<br> size of 290 participants was selected. Out of the total target sample of 290 questionnaires distributed<br> to selected employees at the Cooperative Bank's Nekemte district for the study, 261 questionnaires were<br> returned, out of these 29 questionnaires not returned due to delayed responses from the participants.<br> Primary data was collected through structured questionnaires, yielding 261 responses.<br> Descriptive analysis techniques, including mean and standard deviation calculations, were<br> employed alongside multiple linear regression analysis conducted using SPSS software.<br> Additionally, secondary data were collected from the bank's annual fiscal reports, and<br> comparative analysis was performed to complement the primary data findings. The results<br> revealed that the independent variables significantly influence organizational performance, with<br> all five predictor variables demonstrating a significant effect on the Cooperative Bank of Oromia<br> S.C.'s performance. Recommendations for the company include enhancing the strategic planning<br> process, optimizing resource allocation, fostering employee involvement, strengthening feedback<br> mechanisms, and focusing on liquidity management and asset quality.<br> Keywords: Strategic Planning, Resource Allocation, Implementation Process, Monitoring &<br> Adaptation, Financial Performance of an Organization.
Publication Details
- Journal
- National Academic Digital Repository of Ethiopia
- Published
- 2025-07-18
- DOI
- https://doi.org/10.20372/nadre:14016
- Primary Topic
- Accounting and Organizational Management
- Type
- article
- Field-Weighted Citation Impact
- 0.00