Changes in coordinated and non-coordinated account activity and interactions after Musk’s purchase.

We use 3 different coordination metrics: hashtag sequence [<a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref032" target="_blank">32</a>], co-repost [<a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref032" target="_blank">32</a>, <a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref033" target="_blank">33</a>], and activity [<a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref032" target="_blank">32</a>, <a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref033" target="_blank">33</a>]. Accounts are coordinated if they share a sequence of at least 5 hashtags in a post or have a co-retweet or activity cosine similarity in the top 0.5 percentile. (a) Percent change in posts per day, (b) change in mean reposts per post, and (c) change in mean likes per post before versus after Musk purchased X. Changes are for not significant for coordinated accounts in (a) (Mann-Whitney U test p-values > 0.2) except for hashtag-based coordinated accounts (p-value = 0.04), but are significant for non-coordinated accounts (Mann-Whitney U test p-values <0.008). No changes are statistically significant for (b) or (c) (Mann-Whitney U test p-values ≥0.2) except for the change in reposts per post for hashtag-based coordinated accounts (Mann-Whitney U test p-value = 0.009). Error bars are standard errors. Because of the differences between how standard error and Mann-Whitney U test are calculated, there can be standard errors that overlap with zero and the results could still be statistically significant. (PDF)

Publication Details

Journal
Figshare
Published
2025-02-12
DOI
https://doi.org/10.1371/journal.pone.0313293.s004
Primary Topic
Personal Information Management and User Behavior
Type
article
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0.00
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article

Changes in coordinated and non-coordinated account activity and interactions after Musk’s purchase.

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Personal Information Management and User Behavior
article

Changes in coordinated and non-coordinated account activity and interactions after Musk’s purchase.

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Abstract

We use 3 different coordination metrics: hashtag sequence [<a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref032" target="_blank">32</a>], co-repost [<a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref032" target="_blank">32</a>, <a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref033" target="_blank">33</a>], and activity [<a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref032" target="_blank">32</a>, <a href="http://www.plosone.org/article/info:doi/10.1371/journal.pone.0313293#pone.0313293.ref033" target="_blank">33</a>]. Accounts are coordinated if they share a sequence of at least 5 hashtags in a post or have a co-retweet or activity cosine similarity in the top 0.5 percentile. (a) Percent change in posts per day, (b) change in mean reposts per post, and (c) change in mean likes per post before versus after Musk purchased X. Changes are for not significant for coordinated accounts in (a) (Mann-Whitney U test p-values > 0.2) except for hashtag-based coordinated accounts (p-value = 0.04), but are significant for non-coordinated accounts (Mann-Whitney U test p-values <0.008). No changes are statistically significant for (b) or (c) (Mann-Whitney U test p-values ≥0.2) except for the change in reposts per post for hashtag-based coordinated accounts (Mann-Whitney U test p-value = 0.009). Error bars are standard errors. Because of the differences between how standard error and Mann-Whitney U test are calculated, there can be standard errors that overlap with zero and the results could still be statistically significant. (PDF)

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Personal Information Management and User Behavior
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