Sosa, E. S. F., & Perez, G. (2024). Competitive intelligence in the innovation of open banking. Praticas Em Contabilidade E Gestao, 12(1), 2-29.pdf
<b>Purpose</b>: Verify how the Competitive Intelligence Cycle (CIC) can be used to generate inputs for man- aging the innovation process of open banking.<br><b>Design/methodology/approach</b>: To reach the purpose goal, a qualitative, descriptive, and exploratory approach was chosen. The sector chosen was the financial industry in Brazil, with the participation of six national banks. Data analysis was conducted using content analysis.<b>Findings</b>: The CIC is integrated into the innovation processes in banks as a starting point for unleashing innovation.<br>
Publication Details
- Journal
- Figshare
- Published
- 2024-08-25
- DOI
- https://doi.org/10.6084/m9.figshare.26828056
- Primary Topic
- Competitive and Knowledge Intelligence
- Type
- article
- Field-Weighted Citation Impact
- 0.00