Innovations in Event Management

Abstract Event Management a must go concept in todays era. May be its personal events, Cultural, Organisational or leisure one everyone today want their events to be unique, innovative and creative. Every client wants his/her event to be a memorable one. But How to create unique and innovative events? This is what the paper will discuss. The paper will focus its attention on features of event, and latest trends and integration of technology especially Artificial Intelligence in making the events creative, in local language known as ‘Hatake’. To make such event, needs innovative ideas and a good combination of technology and creativity. Considering this, nowadays we find various educational institutions are eager to initiate various certificate, diploma courses or degree programmes in Event Management. These courses will definitely help enhance the creativity and will give it a professional touch. Due to advancement in technology lot of activities have now become faster and at a click of button. Artificial Intelligence has emerged and integrated into management of various events, which has made the task of Event Management Companies (EMC) much easier. Event Management Software (EMS) helps Event Management Companies (EMC) in making use of technology and making the event creative.