ESP INSTRUCTION: OVERCOMING CHALLENGES IN MATERIAL DEVELOPMENT AND SUBJECT KNOWLEDGE ACQUISITION

This article examines the key challenges faced by teachers of English for Specific Purposes (ESP), including insufficient subject knowledge, inadequate needs analysis, and difficulties in developing or adapting suitable materials. It emphasizes the importance of tailoring ESP courses to learners’ specific professional and linguistic needs, achieved through comprehensive needs analysis and collaboration with subject-matter experts. The article also explores strategies for addressing the challenges of heterogeneous classes, where diverse learner backgrounds necessitate flexible and innovative teaching approaches.