TECHNOSTRESS IN THE PROFESSIONAL ACTIVITIES OF EDUCATORS: PROBLEM ANALYSIS AND COPING STRATEGIES

The article examines the phenomenon of technostress in the educational environment associated with the introduction of digital technologies. The key aspects of technostress are analyzed, including techno-overload, techno-invasion, and information overload. Special attention is paid to the impact of technostress on teachers' emotional state, professional efficiency, and the quality of the educational process. The study proposes strategies for preventing technostress, including the development of self-regulation skills, organizational support measures, and the improvement of teachers' digital literacy. Practical recommendations for reducing the level of technostress and creating a favorable educational environment are presented.