The Role of Generation Z in Public Policy: From Fun Work to SDGs

Generation Z, born in the digital era between 1997 and 2012, plays a crucial role in achieving Sustainable Development Goal 8 (SDG 8), which focuses on creating decent work and promoting economic growth. With their digital-savvy, innovative, and highly adaptive characteristics, Gen Z brings a vision of work that is more flexible, collaborative, and meaningful. "Fun Work" symbolizes a shift towards work patterns that emphasize work-life balance and creativity. This paper explores how public policies that support the needs and values of Gen Z, including inclusive and flexible work environments, can contribute to sustainable economic growth. Failing to address their needs risks increasing unemployment, skill mismatches, and reducing competitiveness. On the other hand, adaptive policies that support education, training, and the mental well-being of Gen Z can maximize their contribution to a more inclusive and sustainable global economy.