Business model innovation and its impact on corporate development and performance of German technology start-ups
Innovative start-ups are crucial drivers of economic progress, generatingemployment and pioneering new business paradigms through novel products,processes, or ideas. Traditionally, success in this domain was thought to hinge ona meticulously crafted business model innovation (BMI), yet recent challenges tothis assumption suggest flexibility might be equally vital. Many start-ups thrivewithout rigid plans, adapting strategies based on competitive dynamics and marketshifts.This study aims to scrutinize the necessity of BMI versus other factors for start-upsurvival and growth, while exploring how founders' intentions shape businessmodels. It proposes a framework elucidating factors influencing start-up successand endeavors to steer ventures towards financial and market prosperity. Toachieve these objectives, the research reviews existing empirical studies on startupBMIs, categorizing determinants of success to outline a foundational model. Itsupplements these findings with qualitative insights from in-depth interviews withentrepreneurs, validating and enriching the initial model. A subsequent quantitativesurvey among 216 German start-ups tests the model's reliability and refines it intoa practical framework of success determinants.Findings indicate that while a well-defined innovative business plan bolstered byappropriate resources enhances entrepreneurial success, strict adherence to initialplans is not paramount. Factors such as founder creativity, team dynamics, andnetwork breadth also significantly contribute to success, with financial resourcesacting as critical moderators. This holistic view suggests that integrating internal andexternal resources effectively is key to translating innovative ideas into viableventures. In conclusion, this research provides actionable insights for start-upfounders, emphasizing the importance of innovation alongside adaptability inaligning business plans with product/service offerings. By leveraging a blend ofcreative insight, resourcefulness, and strategic flexibility, entrepreneurs cannavigate competitive landscapes more effectively. These findings not only informpractical strategies for start-up success but also pave the way for future researchaimed at optimizing support for entrepreneurial endeavors.
Institutions
- University of the West of Scotland (GB)
Publication Details
- Journal
- Zenodo (CERN European Organization for Nuclear Research)
- Published
- 2025-05-22
- DOI
- https://doi.org/10.5281/zenodo.15487014
- Primary Topic
- Entrepreneurship Studies and Influences
- Type
- article
- Field-Weighted Citation Impact
- 0.00