Analysing the Image of Women on Celluloid through Hall's Representation Theory

AbstractThe media plays a very authoritative function in representation; it can influencethe knowledge and comprehension of any subject among an audience.Depending on the object, it might influence the audience's perception favourablyor negatively. In light of Stuart Hall's theory of representation, which contendsthe same within a media text. According to the research, feminist films thatchallenge conventional stereotypes have become more popular, and morenuanced and powerful representations in visual media are needed, this essayaims to explain through instances how media aids in the depiction of women inpopular culture, notably visual representation. It looks at how popular culture'sperpetuation of stereotypes about women affects their self-worth, perceptions oftheir bodies, and social roles. It demonstrates how societal, political, andeconomic variables influence media representations, sustaining establishedpower systems.Keywords: Celluloid, Culture, Male Gaze, Representation theory, Stuart Hall,Popular Culture, Cinema, Stereotypes, Media, Women in Media, FeministCritique, Visual Representation, Gender Stereotypes, Film Analysis.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2025-03-30
DOI
https://doi.org/10.5281/zenodo.15109099
Primary Topic
Media, Gender, and Advertising
Type
article
Field-Weighted Citation Impact
0.00
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article

Analysing the Image of Women on Celluloid through Hall's Representation Theory

Zenodo (CERN European Organization for Nuclear Research)
Media, Gender, and Advertising
article

Analysing the Image of Women on Celluloid through Hall's Representation Theory

article en

Abstract

AbstractThe media plays a very authoritative function in representation; it can influencethe knowledge and comprehension of any subject among an audience.Depending on the object, it might influence the audience's perception favourablyor negatively. In light of Stuart Hall's theory of representation, which contendsthe same within a media text. According to the research, feminist films thatchallenge conventional stereotypes have become more popular, and morenuanced and powerful representations in visual media are needed, this essayaims to explain through instances how media aids in the depiction of women inpopular culture, notably visual representation. It looks at how popular culture'sperpetuation of stereotypes about women affects their self-worth, perceptions oftheir bodies, and social roles. It demonstrates how societal, political, andeconomic variables influence media representations, sustaining establishedpower systems.Keywords: Celluloid, Culture, Male Gaze, Representation theory, Stuart Hall,Popular Culture, Cinema, Stereotypes, Media, Women in Media, FeministCritique, Visual Representation, Gender Stereotypes, Film Analysis.

Zenodo (CERN European Organization for Nuclear Research)
Central University of Gujarat (IN)
Gender equality
Openalex Percentile: Top 49%
Media, Gender, and Advertising
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Analysing the Image of Women on Celluloid through Hall's Representation Theory · Zenodo (CERN European Organization for Nuclear Research) (2025) | TGRS Research Map | TGRS