THE ROLE OF THE DIGITAL BUSINESS ECOSYSTEM IN INNOVATIVE AND INTELLECTUAL DEVELOPMENT OF REGIONS

The article is devoted to the analysis of features of development of the digital entrepreneurial ecosystem in innovative and intellectual development of regions. The essence of the digital entrepreneurial ecosystem has been studied, and attention has been focused on three main elements, namely: digital citizenship of users, digital technology entrepreneurship and digital multilateral platform. Prerequisites contributing to formation of digital entrepreneurial ecosystems are outlined, as follows: progress of digital technologies; change in the competition nature; desire of customers to satisfy their needs online; urgent need to unite geographically separated economic subjects through globalization. Structured key factors affecting the innovative and intellectual development of the region in the context of the development of digital entrepreneurial ecosystems. The key performance indicators of development of digital entrepreneurial ecosystems are analyzed. Recommendations for further development of digital entrepreneurial ecosystems are provided.