Strategi Pengembangan Usaha pada Rumah Makan Telago Jaya Palembang menggunakan Analisis Bisnis Model Canvas (BMC)

Telago Jaya restaurant is a restaurant that has the characteristics of Minang cuisine, which is located on Jl Bambang Utoyo, 5 Ilir, Kec. Team Ilir. II, Palembang City, South Sumatra 30111. The author mapped 9 canvas business blocks at the Telago Jaya restaurant and it can be seen that the restaurant only markets its products offline. Therefore the author created an Instagram account @telagojaya to help introduce the Telago Jaya restaurant to the surrounding community and increase sales through the application.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2025-03-01
DOI
https://doi.org/10.5281/zenodo.14949638
Primary Topic
Health, Technology, Consumer Behavior
Type
article
Field-Weighted Citation Impact
0.00
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article

Strategi Pengembangan Usaha pada Rumah Makan Telago Jaya Palembang menggunakan Analisis Bisnis Model Canvas (BMC)

Zenodo (CERN European Organization for Nuclear Research)
Health, Technology, Consumer Behavior
article

Strategi Pengembangan Usaha pada Rumah Makan Telago Jaya Palembang menggunakan Analisis Bisnis Model Canvas (BMC)

article en

Abstract

Telago Jaya restaurant is a restaurant that has the characteristics of Minang cuisine, which is located on Jl Bambang Utoyo, 5 Ilir, Kec. Team Ilir. II, Palembang City, South Sumatra 30111. The author mapped 9 canvas business blocks at the Telago Jaya restaurant and it can be seen that the restaurant only markets its products offline. Therefore the author created an Instagram account @telagojaya to help introduce the Telago Jaya restaurant to the surrounding community and increase sales through the application.

Zenodo (CERN European Organization for Nuclear Research)
Sriwijaya University (ID), Politeknik Negeri Sriwijaya (ID)
Openalex Percentile: Top 49%
Health, Technology, Consumer Behavior
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