PERSUASIVE STRATEGIES IN UZBEK AND ENGLISH ECONOMIC ADVERTISEMENTS

This article presents a comparative analysis of pragmatic persuasive strategies used in Uzbek and English economic advertisements. Based on pragmatic theory, linguistic features, cultural context, and the effectiveness of linguistic devices in advertisements are examined. The research identifies similarities and differences between the two languages, providing practical insights for advertisers and linguists.

Institutions

Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2025-04-08
DOI
https://doi.org/10.5281/zenodo.15173956
Primary Topic
Education, Innovation and Language Studies
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

PERSUASIVE STRATEGIES IN UZBEK AND ENGLISH ECONOMIC ADVERTISEMENTS

Zenodo (CERN European Organization for Nuclear Research)
Education, Innovation and Language Studies
article

PERSUASIVE STRATEGIES IN UZBEK AND ENGLISH ECONOMIC ADVERTISEMENTS

article en

Abstract

This article presents a comparative analysis of pragmatic persuasive strategies used in Uzbek and English economic advertisements. Based on pragmatic theory, linguistic features, cultural context, and the effectiveness of linguistic devices in advertisements are examined. The research identifies similarities and differences between the two languages, providing practical insights for advertisers and linguists.

Zenodo (CERN European Organization for Nuclear Research)
Nordic International University, International University (KH)
Quality Education
Openalex Percentile: Top 58%
Education, Innovation and Language Studies
DOIOpen Access PDFOpenAlex
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

PERSUASIVE STRATEGIES IN UZBEK AND ENGLISH ECONOMIC ADVERTISEMENTS · Zenodo (CERN European Organization for Nuclear Research) (2025) | TGRS Research Map | TGRS