STUDY ON THE INFLUENCE OF SUPPLY CHAIN AND CUSTOMER MANAGEMENT FACTORS ON XIAOMI'S GLOBALIZATION

Abstract With the rapid development of globalization and the increasing competition in the global market, enterprises are faced with many challenges and opportunities when formulating and implementing globalization strategies. As a globally influential tech company, Xiaomi plays an important role in the supply chain and customer management elements of its globalization strategy. This study aims to empirically investigate the impact of supply chain and customer management factors on Xiaomi's globalization strategy.

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Publication Details

Journal
Zenodo (CERN European Organization for Nuclear Research)
Published
2024-11-21
DOI
https://doi.org/10.5281/zenodo.14233334
Primary Topic
Quality and Supply Management
Type
article
Field-Weighted Citation Impact
0.00
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article

STUDY ON THE INFLUENCE OF SUPPLY CHAIN AND CUSTOMER MANAGEMENT FACTORS ON XIAOMI'S GLOBALIZATION

Zenodo (CERN European Organization for Nuclear Research)
Quality and Supply Management
article

STUDY ON THE INFLUENCE OF SUPPLY CHAIN AND CUSTOMER MANAGEMENT FACTORS ON XIAOMI'S GLOBALIZATION

article en

Abstract

Abstract With the rapid development of globalization and the increasing competition in the global market, enterprises are faced with many challenges and opportunities when formulating and implementing globalization strategies. As a globally influential tech company, Xiaomi plays an important role in the supply chain and customer management elements of its globalization strategy. This study aims to empirically investigate the impact of supply chain and customer management factors on Xiaomi's globalization strategy.

Zenodo (CERN European Organization for Nuclear Research)
Suan Sunandha Rajabhat University (TH)
Openalex Percentile: Top 46%
Quality and Supply Management
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STUDY ON THE INFLUENCE OF SUPPLY CHAIN AND CUSTOMER MANAGEMENT FACTORS ON XIAOMI'S GLOBALIZATION · Zenodo (CERN European Organization for Nuclear Research) (2024) | TGRS Research Map | TGRS