Development of the People's Market Through the Implementation of Revitalization in Bangli District

The proliferation of shopping centers and supermarkets has caused the existence of the People's Market to be increasingly cornered and less able to compete because it has several weaknesses, including: problems with cleanliness, comfort, and service systems. Therefore, it is necessary to organize it, including through revitalization.The problem in this study is related to the implementation of the Revitalization of the People's Market and the concept of Revitalization in the development of the People's Market in Bangli Regency. This study was conducted to analyze the effectiveness of the implementation of the Revitalization of the People's Market and the concept of Revitalization in the development of the People's Market in Bangli Regency. This research is an empirical legal research using data collection techniques through observation, document studies, and interviews. The results of the study indicate that the Revitalization of the People's Market policy includes physical, management, economic, and social revitalization. The implementation of physical revitalization and management revitalization is carried out by referring to the SNI for People's Markets, namely SNI 8152:2021. The revitalization of the People's Market in Bangli Regency, which consists of four People's Markets, namely Kidul Market, Loka Crana Market, Kayuambua Market, and Singamandawa Market, has not been fully realized. The implementation of SNI 8152: 2021 People's Markets in the implementation of Revitalization in Bangli Regency has not been running effectively both in terms of general requirements and technical requirements, and has not been supported by optimal economic and social environmental conditions. The implementation of traditional market revitalization must consider the characteristics of each region by accommodating the potential of each region. The revitalization of Singamandawa Traditional Market is a form of integration of the concept of a modern market with socio-cultural values that carries the concept of tourism to become a Thematic Tourism Market in Bangli Regency. Traditional market revitalization must be carried out comprehensively and collaboratively between the central government, local government, OPDs that handle traditional markets, the private sector, market managers, and traders. In order to develop Traditional Markets, the Regional Government must have a post-revitalization traditional market empowerment program.