Factors Affecting the Choice of Women’s Community Clothing with Foucault and Giddens Body Management Approach (Case Study: Women Aged 20 to 30 in Tehran)

The management of the body and its relationship with sociology of the body defines man as a corporeal agent. The problem is to understand the sociological relationship between body management and the choice of social clothing (clothes that can be worn outside the house in accordance with customary standards). Choosing the appropriate type of apparel is directly correlated with body management, which involves the continuous monitoring and manipulation of appearance features. Question: In the context of Foucault and Giddens' body management approach, what are the factors that influence the selection of women's social clothing? The aim of the research is to determine the factors that influence the selection of social dress for women in order to showcase their bodies in accordance with the body management approach. The research method is analytical, correlation and survey and information collection, library and field. The sample size is 384 individuals, and the statistical population consists of Tehrani women aged 20 to 30. A simple random approach was employed to collect the data using a questionnaire. The findings showed that social structures exhibit variability in body management. Sometimes, the selection of social clothing is made to align with the societal norms and to wield influence; other times, it is done to secure positive acceptance and to align with social activities. The results indicated that social structures exhibit variability in body management. Sometimes the choice of social clothing is to match the thinking of others in the society and as a tool of power; Sometimes it is to achieve positive acceptances and in line with social activities