Effect of Banks' Promotion Strategies on their Performance: The case of Dashen Bank Share Company.

<strong>IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF IN MASTER OF BUSINESS ADMINISTRATION.</strong>

Publication Details

Journal
National Academic Digital Repository of Ethiopia
Published
2025-07-30
DOI
https://doi.org/10.20372/nadre:14312
Primary Topic
Customer Service Quality and Loyalty
Type
article
Field-Weighted Citation Impact
0.00
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article

Effect of Banks' Promotion Strategies on their Performance: The case of Dashen Bank Share Company.

National Academic Digital Repository of Ethiopia
Customer Service Quality and Loyalty
article

Effect of Banks' Promotion Strategies on their Performance: The case of Dashen Bank Share Company.

article en

Abstract

<strong>IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF IN MASTER OF BUSINESS ADMINISTRATION.</strong>

National Academic Digital Repository of Ethiopia
Openalex Percentile: Top 52%
Customer Service Quality and Loyalty
DOIOpen Access PDFOpenAlex
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Effect of Banks' Promotion Strategies on their Performance: The case of Dashen Bank Share Company. · National Academic Digital Repository of Ethiopia (2025) | TGRS Research Map | TGRS