Business analysis of the Reddit platform in the post-Covid economy <b/>

Reddit is a social network that gathers communities of users connected around a specific topic. The set of communities forms a social network known for its openness and democracy. This study aims to explore the business results and trends of the Reddit platform following the end of the COVID-19 pandemic. Data published by the corporation as publicly available data were utilized in the research and analysis, and methods of financial analysis and statistical trend regression were used. The research is divided into two periods, i.e. a period of ten years and a period of four years after the end of the COVID-19 pandemic. The research results showed that the COVID-19 pandemic had a minimal impact on the corporation's business performance, as revenues and user numbers continued to grow, while the platform remained operational at a loss. The Reddit platform has a stable user community, which is constantly growing, which gives even greater support to the network effect of the platform. This is one of the reasons why the platform is interesting to advertisers and investors, and the platform's revenues are continuously growing.