Accessibility and inclusion for people with disabilities with digital marketing in Thailand and beyond: a call to action

This is a call to action aiming to inspire more research about the value-added role of digital marketing for this population globally, and to push for greater integration of co-design and ethics- and human rights-based approaches in this space to best incorporate, consider, and understand the perspectives of people with disabilities worldwide.

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Publication Details

Journal
Disability and Rehabilitation Assistive Technology
Published
2025-12-14
DOI
https://doi.org/10.1080/17483107.2025.2597402
Primary Topic
Service and Product Innovation
Type
article
Field-Weighted Citation Impact
0.00
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article

Accessibility and inclusion for people with disabilities with digital marketing in Thailand and beyond: a call to action

Adam Poulsen, Muhammad Umar
Disability and Rehabilitation Assistive Technology
Service and Product Innovation
article

Accessibility and inclusion for people with disabilities with digital marketing in Thailand and beyond: a call to action

Adam Poulsen, Muhammad Umar
article en

Abstract

This is a call to action aiming to inspire more research about the value-added role of digital marketing for this population globally, and to push for greater integration of co-design and ethics- and human rights-based approaches in this space to best incorporate, consider, and understand the perspectives of people with disabilities worldwide.

Disability and Rehabilitation Assistive Technology
The University of Sydney (AU)
Openalex Percentile: Top 49%
Service and Product Innovation
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