Exploring the Usability and Acceptability of the FoodMATS-Youth App for Monitoring Food Marketing Exposures: Mixed Methods Study
This study found that the FoodMATS-Youth mobile app is highly feasible for monitoring food marketing exposures across multiple settings (eg, social media and grocery stores) and was well received by our participants. The FoodMATS-Youth has the potential to efficiently improve food marketing research in Canada and internationally and generate data that can inform comprehensive food marketing policies.
Authors
- Kirby Shannahan (ORCID: https://orcid.org/0009-0000-1845-4164)
- Rachel Prowse (ORCID: https://orcid.org/0000-0002-3015-2385)
- Laurie Twells (ORCID: https://orcid.org/0000-0003-1447-9203)
- Idris Opeyemi Bamigbayan (ORCID: https://orcid.org/0009-0009-5645-3117)
Institutions
- Memorial University of Newfoundland (CA)
Publication Details
- Journal
- JMIR Formative Research
- Published
- 2025-09-21
- DOI
- https://doi.org/10.2196/79306
- Primary Topic
- Sensory Analysis and Statistical Methods
- Type
- article
- Field-Weighted Citation Impact
- 0.00