Increasing Hispanic STEM Majors’ Persistence to Degree: An Initiative to Harness Family Support

A fraction of the highly lucrative scientific, biomedical, and technology workforce is Hispanic. At all levels of scientific training, Hispanic students drop out at higher rates than their White and Asian peers. Hispanic college students often attend local colleges and live with their families. We created and evaluated an initiative based on Balanced Identity Design and Utility-Value theories to leverage families as a powerful resource for supporting Hispanic students' engagement and persistence as STEM majors.