Challenges and Barriers to Adopting Artificial Intelligence for Demand Forecasting in the Luxury Industry: an Empirical Study
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Authors
- Jérôme Verny (ORCID: https://orcid.org/0000-0001-8574-7776)
- Dhaou Ghoul (ORCID: https://orcid.org/0000-0002-0209-4886)
- Ouail Oulmakki
- Anas Iftikhar (ORCID: https://orcid.org/0000-0002-1383-0957)
Publication Details
- Journal
- International Journal of Business Performance and Supply Chain Modelling
- Published
- 2025-12-08
- DOI
- https://doi.org/10.1504/ijbpscm.2026.10075051
- Primary Topic
- Forecasting Techniques and Applications
- Type
- article
- Field-Weighted Citation Impact
- 0.00