Colour attributes in packaging of oral nicotine pouches: an artificial intelligence guided analysis
Our results suggest the colour scheme of some ONP packaging was designed to indicate the flavour and nicotine concentration. These characteristics may influence consumers' beliefs about ONPs, and appeal to different populations. AI tools can be valuable in the surveillance of those ONP packaging features.
Authors
- Elmer Oyarce Alvarado (ORCID: https://orcid.org/0000-0002-2803-3811)
- Elizabeth G. Klein (ORCID: https://orcid.org/0000-0002-6895-4682)
- Megan E. Roberts (ORCID: https://orcid.org/0000-0003-4743-2145)
- Darren Mays (ORCID: https://orcid.org/0000-0002-6605-0743)
- Aadeeba Kaareen (ORCID: https://orcid.org/0009-0002-3999-0294)
- Ce Shang (ORCID: https://orcid.org/0000-0002-8838-4250)
- Zefeng Qiu
- Abigail B. Shoben (ORCID: https://orcid.org/0000-0001-9347-4755)
- Mahmood A. Alalwan (ORCID: https://orcid.org/0000-0001-6594-4107)
- Elise M. Stevens (ORCID: https://orcid.org/0000-0002-0494-4362)
- Lauren Long (ORCID: https://orcid.org/0009-0002-6812-8513)
Institutions
- University of New Mexico Hospital (US)
- University of Massachusetts Chan Medical School (US)
- The Ohio State University Wexner Medical Center (US)
- The Ohio State University (US)
Publication Details
- Journal
- Tobacco Control
- Published
- 2025-11-28
- DOI
- https://doi.org/10.1136/tc-2025-059530
- Primary Topic
- Sensory Analysis and Statistical Methods
- Type
- article
- Field-Weighted Citation Impact
- 0.00