Exploring Honey Consumption and Sustainable Practices in a Segment of Algerian Households

In Algeria, honey plays an important role in nutrition, traditional medicine and sustainable food practices. However, little is known about how consumers perceive and use this product in their daily lives. This study aims to explore how honey consumption patterns among a specific segment of Algerian households, mainly young, educated, and digitally active individuals, relate to traditional practices and contribute to sustainable food systems and cultural heritage. An online survey remained open for four months, and the final number of participants was 770 individuals from 51 wilayas, using convenience sampling through academic and social media networks. As this was an exploratory study, no fixed statistical population was defined. Chi-square tests revealed significant associations between age and honey consumption frequency (χ2 = 45.33, p = 0.0010), annual purchase quantity (χ2 = 111.49, p < 0.0001), and buying frequency (χ2 = 47.26, p < 0.0001), as well as between climatic zone and buying source (χ2 = 34.90, p = 0.0097). The findings highlight honey’s multifunctional role, not only as a food product, but also as a traditional remedy and cosmetic ingredient, embedded in cultural routines and health practices. Consumer preferences are shaped by sensory attributes such as taste, type, and appearance, while purchasing decisions are strongly influenced by trust-based relationships, with most respondents favoring direct acquisition from beekeepers or known individuals. These informal sourcing habits reflect sustainable traditions that support local producers and reinforce consumer confidence. However, widespread misconceptions, such as the belief that crystallized honey is adulterated, reveal a need for targeted consumer education. To promote sustainable honey consumption, the study recommends clearer labeling, school-based programs, and public awareness campaigns.