Developing Accessibility and Connectivity on Gili Iyang Island, Indonesia

Gili Iyang island is a tourist destination recognized for developing a health-focused industry to attract visitors. Transportation and infrastructure challenges in the tourism sector are important areas to examine for the industry's progress. Therefore, this research aimed to determine the right strategy to promote health tourism in Sumenep, East Java, Indonesia. Data analysis included a comprehensive examination using qualitative descriptive methods, Importance-Performance Analysis (IPA), and a connectivity index. The results showed that the optimal strategy for Gili Iyang Island is to focus on increasing accessibility, ensuring affordable travel costs, and maintaining convenience. Aspects of accessibility to improve include road networks and modes of transportation. Furthermore, the connectivity aspects that must be maintained are road access, seaport, and ferry port. The health tourism development strategy was implemented with a participatory approach and media technology convergence. The main originality of the research includes health tourism, natural conditions, and infrastructure. Additionally, the research recommends that tourists explore natural destinations characterized by unpolluted air and high oxygen levels.