Opt-out of Stop Smoking Service referral via SMS: a controlled interrupted time series analysis

Proactive invitations to opt-out of SSS referral delivered via SMS by general practices were associated with a substantial increase in self-reported 28-day smoking abstinence. Self-referral invitations were not. The opt-out approach appears low-cost and scalable with potential to impact deprived populations.

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Publication Details

Journal
Public Health
Published
2025-11-26
DOI
https://doi.org/10.1016/j.puhe.2025.106025
Primary Topic
Smoking Behavior and Cessation
Type
article
Field-Weighted Citation Impact
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article

Opt-out of Stop Smoking Service referral via SMS: a controlled interrupted time series analysis

Stephen Wormall, Joanne R Morling, David Duggan, Ivo Vlaev
Public Health
Smoking Behavior and Cessation
article

Opt-out of Stop Smoking Service referral via SMS: a controlled interrupted time series analysis

Stephen Wormall, Joanne R Morling, David Duggan, Ivo Vlaev
article en

Abstract

Proactive invitations to opt-out of SSS referral delivered via SMS by general practices were associated with a substantial increase in self-reported 28-day smoking abstinence. Self-referral invitations were not. The opt-out approach appears low-cost and scalable with potential to impact deprived populations.

Public HealthVol. 250
University of Nottingham (GB), National University of Singapore (SG), Healthcare Quality Improvement Partnership (GB), Nottinghamshire Healthcare NHS Foundation Trust (GB)
Openalex Percentile: Top 54%
Smoking Behavior and Cessation
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