Entrepreneurial intention and behavior of migrant workers returning to farming in rural China: Impact of self-efficacy

Farmers in China constitute a substantial group in the total population, and yet the entrepreneurial behavior of Chinese farmers has not received significant attention from researchers. In this study, we used survey data from 378 participants to analyze the impact of self-efficacy on the entrepreneurial intention and behavior of farmers who were returning to rural areas after migrating to the city for work. The research findings indicated that selfefficacy had a positive predictive effect on returning farmers' entrepreneurial intention and entrepreneurial behavior, policy support moderated the direct pathway through which self-efficacy predicted the farmers' entrepreneurial behavior, and policy support negatively moderated the entrepreneurial behavior of the returning farmers. These findings provide a basis for policy makers to adjust the entrepreneurial policies that apply to returning farmers.

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Publication Details

Journal
Social Behavior and Personality An International Journal
Published
2025-11-05
DOI
https://doi.org/10.2224/sbp.14740
Primary Topic
Entrepreneurship Studies and Influences
Type
article
Field-Weighted Citation Impact
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article

Entrepreneurial intention and behavior of migrant workers returning to farming in rural China: Impact of self-efficacy

Honghui Zhu, Mengfei Song, Qiuyi Wu
Social Behavior and Personality An International Journal
Entrepreneurship Studies and Influences
article

Entrepreneurial intention and behavior of migrant workers returning to farming in rural China: Impact of self-efficacy

Honghui Zhu, Mengfei Song, Qiuyi Wu
article en

Abstract

Farmers in China constitute a substantial group in the total population, and yet the entrepreneurial behavior of Chinese farmers has not received significant attention from researchers. In this study, we used survey data from 378 participants to analyze the impact of self-efficacy on the entrepreneurial intention and behavior of farmers who were returning to rural areas after migrating to the city for work. The research findings indicated that selfefficacy had a positive predictive effect on returning farmers' entrepreneurial intention and entrepreneurial behavior, policy support moderated the direct pathway through which self-efficacy predicted the farmers' entrepreneurial behavior, and policy support negatively moderated the entrepreneurial behavior of the returning farmers. These findings provide a basis for policy makers to adjust the entrepreneurial policies that apply to returning farmers.

Social Behavior and Personality An International JournalVol. 53(11)
Shihezi University (CN)
Openalex Percentile: Top 52%
Entrepreneurship Studies and Influences
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Entrepreneurial intention and behavior of migrant workers returning to farming in rural China: Impact of self-efficacy — Honghui Zhu, Mengfei Song, et al. · Social Behavior and Personality An International Journal (2025) | TGRS Research Map | TGRS