Forging Online Community Among People in Recovery From Substance Use: Natural Language Processing and Deep-Learning Analysis of The Phoenix App User-Generated Data

The study findings broadly show positive uses of The Phoenix app as a tool for social connections and community among people in recovery from substance use. With the high positive sentiment of posts, the app was distinct from other social media platforms (eg, X, Reddit, Facebook), which often feature a mix of highly positive and highly negative posts. Additional research is needed to confirm these results using a larger dataset and with comparative analysis of other recovery forums to contribute to the understanding of social media's role and function in changing health-related behaviors.