STUDENT DEVELOPMENT IN CREATIVE MULTIMEDIA IN MALAYSIA

The field of student development in creative multimedia technology is expanding rapidly in Malaysia, driven by national initiatives aimed at integrating digital creativity into the education system. This study examines how government policies, educational reforms, and institutional practices contribute to the development of students’ creative multimedia skills within the Malaysian context. Employing an empirical content analysis method, relevant policy documents, curriculum frameworks, and institutional reports were systematically reviewed and analysed using NVivo-based clustering techniques. The findings reveal that strategic government initiatives, curriculum reforms, and specialised institutions have collectively strengthened students’ creative problem-solving skills and technological competencies. The results also highlight the importance of aligning policies with classroom practices to ensure effective integration of multimedia technologies in education. The study concludes that sustained policy support and curriculum innovation are crucial for enhancing students' skills in creative multimedia. Future research should assess the effects of multimedia strategies on student engagement, attitudes, and competency development. Embracing these approaches can lead to a more comprehensive understanding of their benefits in educational settings.