Pedagogical reflections and practices: George Ritzer's contributions to keeping sociology relevant

George Ritzer's contributions to the discipline of sociology are numerous, but perhaps one of his most important legacies will be inspiring the next generation of sociologists to keep it relevant and ensure it flourishes. He has introduced—and more importantly astutely articulated—classical and contemporary sociological theory to countless students since the first edition of Sociological Theory was published in 1983. His theory about the process of McDonaldization has captured the attention of even more students as it has become a requisite topic in most introductory sociology textbooks. More specialized students have been able to study in depth his pioneering work on consumer society and prosumption. The article offers pedagogical reflections about the significance of George's work on sociological theory, McDonaldization, consumer society, and prosumption. In addition, it outlines several teaching exercises that instructors who teach these topics may find helpful to engage their students.