When technology meets personality: toward human-centered AI design

Abstract Technology, particularly Artificial Intelligence and the Internet of Things, is rapidly integrated into daily life, making it essential to understand its interaction with human behaviour and personality. This paper examines the influence personality dimensions has on attitudes, adoption and use of various technologies. Focusing on five personality theories and traits; 1) The Big Five (Goldberg in Rev Person Social Psychol 2:141–165, 1981; McCrae and Costa in J Pers Soc Psychol 52(1):81–90, 1987); 2) Attachment Theory (Bowlby in Attachment. Basic Books, New York, 1969) 3) Sensation Seeking (Zuckerman in J Consult Clin Psychol 36(1):45–52, 1971; Zuckerman in Erlbaum Assoc, 1979) 4) Need for closure (Kruglanski et al. in J Pers Soc Psychol 65(5):861–876, 1993; Kruglanski and Fisher in Handbook Ind diff Soci Behav 343:353, 2009); 5) Need for cognition (Cohen et al. in J Abnorm Soc Psychol 51(2):291–294, 1955; Petty et al. in Handbook Ind Diff Soci Behav 318:329, 2009), and three technological domains: Information and Communication, transportation and Medical technologies. Our analysis underscores the need to design such technologies for a diverse audience, as aligning technology with personality traits can significantly boost user satisfaction and promote well-being.