“Spunje čiki danke”

Abstract This article analyses how playful, deliberate translanguaging can serve to reflect, construct and perform the identity of the Vlach community from Eastern Serbia, which speaks a Romance variety that is historically and structurally related to Romanian. I focus on “Vlasi na kvadrat”, a Facebook page comprising memes, and in particular, on the ways in which the page becomes a translanguaging space in which the administrator and the community practice their multilingualism creatively and critically. Through humour and deliberate translanguaging, the administrator of the page manages to mimic the spontaneous everyday multilingual practices of the Vlach community, but also to creatively perform the community’s hybrid identity.