A Multifaceted Deepfake Prevention Framework Integrating Blockchain, Post-Quantum Cryptography, Hybrid Watermarking, Human Oversight, and Policy Governance

Deepfake technology, driven by advances in artificial intelligence (AI) and deep learning (DL), has become one of the foremost threats to digital trust and the authenticity of information. Despite the rapid development of deepfake detection methods, the dynamic evolution of generative models continues to outpace current mitigation efforts. This highlights the pressing need for more effective and proactive deepfake prevention strategy. This study introduces a comprehensive and multifaceted deepfake prevention framework that leverages both technical and non-technical countermeasures and involves collaboration among key stakeholders in a unified structure. The proposed framework has four modules: trusted content assurance, detection and monitoring, awareness and human-in-the-loop verification, and policy, governance, and regulation. The framework uses a combination of hybrid watermarking and embedding techniques, as well as cryptographic digital signature algorithms (DSAs) and blockchain technologies, to make sure that the media is authentic, traceable, and cannot be denied. Comparative experiments were conducted in this research using both classical and post-quantum DSAs to evaluate their efficiency, resource consumption, and gas costs in blockchain operations. The results revealed that the Falcon-512 algorithm outperformed other post-quantum algorithms while consuming fewer resources and lowering gas costs, making it a preferable option for real-time, quantum-resilient deepfake prevention. The framework also employed AI-based detection models and human oversight to enhance detection accuracy and robustness. Overall, this research offers a novel, multifaceted, and governance-aware strategy for deepfake prevention. The proposed approach significantly contributes to mitigating deepfake threats and offers a practical foundation for secure and transparent digital media ecosystems.