Data-Driven AI Product Roadmap Prioritization for SaaS Companies: A Valuation-Based Framework
This study develops a valuation-based framework for prioritizing artificial intelligence investments in Software-as-a-Service product roadmaps by empirically examining the relationship between company fundamentals and market valuations. Using a dataset of 94 SaaS companies across 82 industry classifications, the research employs machine learning techniques including ElasticNet and Random Forest models to analyze valuation drivers and unsupervised clustering to identify company archetypes. The study successfully addresses research questions concerning fundamental valuation patterns, company classification, and industry-level valuation dynamics. The clustering analysis identified three distinct SaaS company archetypes with meaningful business model characteristics following resolution of data parsing errors that initially produced implausible values. Archetype 0, designated Established Enterprises, comprises thirty companies averaging 5.25 bil-lion dollars in annual recurring revenue with 18,500 employees, including industry leaders such as Microsoft, Salesforce, and Oracle. Ar-chetype 1, representing High-Growth Scalers, contains fifty-seven companies averaging 842 million dollars in revenue with 2,400 employ-ees, demonstrating efficient unit economics with revenue per employee of approximately 351,000 dollars. Archetype 2, comprising Emerg-ing Ventures, includes seven companies averaging 135 million dollars in revenue with 450 employees, representing earlier-stage market entrants establishing presence in specialized segments. These empirically validated archetypes provide a foundation for tailoring AI invest-ment strategies to company maturity stage and resource constraints.
Authors
- Bülent Sezen (ORCID: https://orcid.org/0000-0001-7485-3194)
- Yavuz Selim Balcioglu
- Bora Ozbayburtlu
Institutions
- Gebze Technical University (TR)
- Doğuş University (TR)
Publication Details
- Journal
- International Journal of Basic and Applied Sciences
- Published
- 2025-11-09
- DOI
- https://doi.org/10.14419/k0sr8689
- Primary Topic
- Intellectual Property and Patents
- Type
- article
- Field-Weighted Citation Impact
- 0.00