A Rainbow Ceiling? Sexual Orientation and Party Leader Evaluations

Abstract How do citizens evaluate lesbian and gay (LG) party leaders? While recent scholarship has provided a window into how individuals evaluate openly gay legislative candidates, few studies have examined voter evaluations of LG individuals in executive positions, where voters may have different expectations of political leaders. This study assesses public perceptions of LG party leaders, with a focus on leader deservingness, competency, and electoral viability. Results from a conjoint experiment in the United Kingdom indicate that LG leaders receive lower leadership evaluations than straight leaders on all dimensions. Additionally, we find that gay women and men face similar penalties. This finding holds regardless of the leader’s level of legislative experience. Thus, LG party leaders face a significant disadvantage compared to their straight counterparts when seeking the top position within their party.