A Coloring Book Approach: Determining color codes in digital representations of OvaHimba people and environment
Color is an important factor in digital representations striving for authenticity and realism. Color perception and associated language and meanings are specific to socio-cultural contexts. Inspired by previous color studies with the OvaHimba in Namibia, we conducted a preliminary investigation into their color language. We further explored a new method, namely the coloring book approach, in order to determine appropriate choices of color for the digital representation of the OvaHimba people and surroundings. We conclude that further color research is recommended within different digital contexts, such as virtual reality, to contextualize and validate findings of this study.
Authors
- Uariaike Mbinge (ORCID: https://orcid.org/0000-0001-7949-1612)
- Markus Löchtefeld (ORCID: https://orcid.org/0000-0001-7648-3115)
- Emilie Maria Nybo Arendttorp (ORCID: https://orcid.org/0000-0002-0184-4550)
- Andreas Møgelmose (ORCID: https://orcid.org/0000-0003-0328-382X)
- Heike Winschiers‐Theophilus (ORCID: https://orcid.org/0000-0002-9752-3398)
- Claire Brennan (ORCID: https://orcid.org/0009-0001-0890-4210)
Institutions
- Namibia University of Science and Technology (NA)
- University of Guelph (CA)
- Aalborg University (DK)
Publication Details
- Published
- 2025-11-04
- DOI
- https://doi.org/10.1145/3757232.3757267
- Primary Topic
- Categorization, perception, and language
- Type
- article
- Field-Weighted Citation Impact
- 0.00
Funders
- American-Italian Cancer Foundation
- Innovationsfonden
- Erasmus+