Social Media and Political Awareness

The proliferation of social media platforms has profoundly reshaped the landscape of political awareness and engagement in the 21st century. These online resources, such as Facebook, Instagram, WhatsApp, and X (previously Twitter), have completely changed people’s engagement with politicians, collective action, and receiving political information. This new digital reality, however, has a dual effect on political awareness, posing major threats to democratic discourse while also providing substantial advantages. This paper investigates the multifaceted relationship between different social media platforms and political awareness. First, the significance of these platforms for political information dissemination and for facilitating timely political mobilization for campaigns and social movements is discussed. The ease of use and directness of social media present an opportunity for more engagement and openness, particularly among younger audiences. However, the study also looks at the drawbacks, such as the quick dissemination of false information, the development of party "echo chambers" via algorithms, and the increasing polarization of politics. if we use social media with Keeping in mind its weak points, can prove to be a very good tools for political awareness.

Authors

Publication Details

Journal
Journal of Emerging Technologies and Innovative Research
Published
2025-01-01
DOI
https://doi.org/10.56975/jetir.v12i10.570646
Primary Topic
Social Media and Politics
Type
article
Field-Weighted Citation Impact
0.00
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article

Social Media and Political Awareness

R.B. Kushwaha, S.R. Singh, Hans Raj
Journal of Emerging Technologies and Innovative Research
Social Media and Politics
article

Social Media and Political Awareness

R.B. Kushwaha, S.R. Singh, Hans Raj
article en

Abstract

The proliferation of social media platforms has profoundly reshaped the landscape of political awareness and engagement in the 21st century. These online resources, such as Facebook, Instagram, WhatsApp, and X (previously Twitter), have completely changed people’s engagement with politicians, collective action, and receiving political information. This new digital reality, however, has a dual effect on political awareness, posing major threats to democratic discourse while also providing substantial advantages. This paper investigates the multifaceted relationship between different social media platforms and political awareness. First, the significance of these platforms for political information dissemination and for facilitating timely political mobilization for campaigns and social movements is discussed. The ease of use and directness of social media present an opportunity for more engagement and openness, particularly among younger audiences. However, the study also looks at the drawbacks, such as the quick dissemination of false information, the development of party "echo chambers" via algorithms, and the increasing polarization of politics. if we use social media with Keeping in mind its weak points, can prove to be a very good tools for political awareness.

Journal of Emerging Technologies and Innovative ResearchVol. 12(10)
Openalex Percentile: Top 63%
Social Media and Politics
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Social Media and Political Awareness — R.B. Kushwaha, S.R. Singh, et al. · Journal of Emerging Technologies and Innovative Research (2025) | TGRS Research Map | TGRS