Expansion of Personas to Guide Professional Development in Implementing Evidence-Based Practices in Diverse Institutions

In professional development (PD), who the learners <i>are</i> becomes a central feature that influences not only their learning, but also that of those around them. Participant identities, expectations, and teaching philosophies all influence the success of PD. In 2019, Zagallo and colleagues developed a set of personas to characterize how instructors show up in these settings. We are expanding on this prior study to include instructors from diverse institution types participating in a different PD context. To validate the existing personas and generate potential new personas, we followed Zagallo's stepwise procedure that included the collection of multiple types of data (interview transcripts, PD observations, meeting observations) over a 2-y period, qualitative analysis and triangulation of data, creation of skeletons that could be further developed into personas, description and refinement of skeletons into personas, and validation of the personas. Themes from the original study were also captured in this study: knowledge of students, teaching values, approaches to innovations, and perceived barriers. Four personas from the original paper were refined, and two new personas (Riley the Rookie and Ash the Advocate) were identified; both arose from institutional contexts not present in the prior research.

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Publication Details

Journal
CBE—Life Sciences Education
Published
2025-10-27
DOI
https://doi.org/10.1187/cbe.25-05-0085
Primary Topic
Persona Design and Applications
Type
article
Field-Weighted Citation Impact
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article

Expansion of Personas to Guide Professional Development in Implementing Evidence-Based Practices in Diverse Institutions

Patricia Zagallo, Deidre Jaeger, Teresa Bilinski, Lisa A. Corwin et al.
CBE—Life Sciences Education
Persona Design and Applications
article

Expansion of Personas to Guide Professional Development in Implementing Evidence-Based Practices in Diverse Institutions

Patricia Zagallo, Deidre Jaeger, Teresa Bilinski, Lisa A. Corwin, Amy Dunbar‐Wallis, Zachary Schwartz, Annie Meeder, Emma Groenevelt
article en

Abstract

In professional development (PD), who the learners <i>are</i> becomes a central feature that influences not only their learning, but also that of those around them. Participant identities, expectations, and teaching philosophies all influence the success of PD. In 2019, Zagallo and colleagues developed a set of personas to characterize how instructors show up in these settings. We are expanding on this prior study to include instructors from diverse institution types participating in a different PD context. To validate the existing personas and generate potential new personas, we followed Zagallo's stepwise procedure that included the collection of multiple types of data (interview transcripts, PD observations, meeting observations) over a 2-y period, qualitative analysis and triangulation of data, creation of skeletons that could be further developed into personas, description and refinement of skeletons into personas, and validation of the personas. Themes from the original study were also captured in this study: knowledge of students, teaching values, approaches to innovations, and perceived barriers. Four personas from the original paper were refined, and two new personas (Riley the Rookie and Ash the Advocate) were identified; both arose from institutional contexts not present in the prior research.

CBE—Life Sciences EducationVol. 24(4)
University of Colorado Boulder (US), Office of Minority Health (US)
Openalex Percentile: Top 68%
Persona Design and Applications
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