Streaming Exclusion: Digital Media, Conservative Muslim Rhetoric, and LGBTQ+ Politics in Kerala

This study analyses how conservative Muslim speakers in Kerala, India, use YouTube to produce and circulate anti-LGBTQ+ discourse. Through a qualitative content analysis of 15 Malayalam-language videos posted after India's 2018 decriminalization of same-sex relationships, the research identifies a multi-stage "architecture of digital exclusion." This rhetorical system is built from four discursive repertoires that guide audiences from moral-theological certainty to a populist moral panic. It launders religious objections into the language of science and frames LGBTQ+ identities as an existential threat, weaponizing Kerala's partial state-led inclusion policies as proof of a hostile, Western-backed "gender ideology." The findings show how digital platforms are used to amplify exclusionary religious narratives and mediate anxieties about social change. The study contrasts this with the "architecture of resilience" constructed by queer Muslims, who use the same digital platforms to forge alternative, queer-affirming communities and theologies.

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Publication Details

Journal
Journal of Homosexuality
Published
2025-10-24
DOI
https://doi.org/10.1080/00918369.2025.2570431
Primary Topic
South Asian Cinema and Culture
Type
article
Field-Weighted Citation Impact
0.00
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article

Streaming Exclusion: Digital Media, Conservative Muslim Rhetoric, and LGBTQ+ Politics in Kerala

Visakh Viswambaran
Journal of Homosexuality
South Asian Cinema and Culture
article

Streaming Exclusion: Digital Media, Conservative Muslim Rhetoric, and LGBTQ+ Politics in Kerala

Visakh Viswambaran
article en

Abstract

This study analyses how conservative Muslim speakers in Kerala, India, use YouTube to produce and circulate anti-LGBTQ+ discourse. Through a qualitative content analysis of 15 Malayalam-language videos posted after India's 2018 decriminalization of same-sex relationships, the research identifies a multi-stage "architecture of digital exclusion." This rhetorical system is built from four discursive repertoires that guide audiences from moral-theological certainty to a populist moral panic. It launders religious objections into the language of science and frames LGBTQ+ identities as an existential threat, weaponizing Kerala's partial state-led inclusion policies as proof of a hostile, Western-backed "gender ideology." The findings show how digital platforms are used to amplify exclusionary religious narratives and mediate anxieties about social change. The study contrasts this with the "architecture of resilience" constructed by queer Muslims, who use the same digital platforms to forge alternative, queer-affirming communities and theologies.

Journal of Homosexuality
Mahatma Gandhi University (IN), Mahatma Gandhi University (RW)
Openalex Percentile: Top 71%
South Asian Cinema and Culture
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