Digital identity and digital image of an individual: Legal characteristics and the place in the system of related categories

The purpose of the work is to study the definition and content of the terms “digital personality”, “digital image of a person”, “digital profile”, “digital citizenship”, their interrelation, as well as legal problems related to these categories. The relevance of the topic is confirmed by the active discussion of regulatory legal acts in the areas of building a system of digital profiles, digital citizenship in different countries of the world. The method of research is the analysis of Russian and foreign literature and practice, identification of their fundamental provisions, study of interrelations with more “classical” legal categories, including classical human rights and personal data. The conclusion is drawn about the fundamental position of the category of “digital personality” for the study of the phenomenon of the modern digital person. It is primarily related to human rights in the modern digital world. Such a category directly affects other concepts under study, including information (data) about individuals, as well as the overall policy in the sphere of citizens' participation in state governance. In order to study the phenomenon of the digital person, it is necessary, first of all, to study the category of the digital person from the point of view of their rights in the digital world, i.e., from the point of view of human rights.