Social Media Use and Information-Sharing Behavior among University Students: A Developing Country Perspective

Social media is becoming an increasingly important source of information that affects students' social and academic lives.This study examines the use of social media and information-sharing behavior among university students in developing countries.The present research focuses on how students use social media for education, entertainment, and social connection with their classmates and how these platforms influence the information-sharing behaviors of these students.This study employed a quantitative method to investigate social media use and information-sharing behavior among university students at select universities in Bangladesh.A structured questionnaire was distributed to 420 students selected through convenience sampling, with 300 responses received.Descriptive statistics were used to summarize the data, while inferential statistics were employed to examine relationships between variables.The results show that students in developing countries primarily use social media for social interaction, entertainment, and occasionally for academic purposes.Popular platforms include Facebook, WhatsApp, and Instagram, where many students share information to stay informed, maintain social connections, and access educational content.However, concerns regarding misinformation and privacy were raised.This study highlights how infrastructural limitations, socio-cultural dynamics, and the digital divide impact social media engagement, providing valuable insights for educators and policymakers.In the future, further research is needed to investigate the complex dynamics of university students in developing nations' use of social media and information-sharing practices.

Authors

Publication Details

Journal
Asia-Pacific Journal of Educational Management Research
Published
2025-06-30
DOI
https://doi.org/10.21742/ajemr.2025.10.1.01
Primary Topic
Organizational and Employee Performance
Type
article
Field-Weighted Citation Impact
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article

Social Media Use and Information-Sharing Behavior among University Students: A Developing Country Perspective

Sk. Mamun Mostofa, Prianka Akter
Asia-Pacific Journal of Educational Management Research
Organizational and Employee Performance
article

Social Media Use and Information-Sharing Behavior among University Students: A Developing Country Perspective

Sk. Mamun Mostofa, Prianka Akter
article en

Abstract

Social media is becoming an increasingly important source of information that affects students' social and academic lives.This study examines the use of social media and information-sharing behavior among university students in developing countries.The present research focuses on how students use social media for education, entertainment, and social connection with their classmates and how these platforms influence the information-sharing behaviors of these students.This study employed a quantitative method to investigate social media use and information-sharing behavior among university students at select universities in Bangladesh.A structured questionnaire was distributed to 420 students selected through convenience sampling, with 300 responses received.Descriptive statistics were used to summarize the data, while inferential statistics were employed to examine relationships between variables.The results show that students in developing countries primarily use social media for social interaction, entertainment, and occasionally for academic purposes.Popular platforms include Facebook, WhatsApp, and Instagram, where many students share information to stay informed, maintain social connections, and access educational content.However, concerns regarding misinformation and privacy were raised.This study highlights how infrastructural limitations, socio-cultural dynamics, and the digital divide impact social media engagement, providing valuable insights for educators and policymakers.In the future, further research is needed to investigate the complex dynamics of university students in developing nations' use of social media and information-sharing practices.

Asia-Pacific Journal of Educational Management ResearchVol. 10(1)
Openalex Percentile: Top 85%
Organizational and Employee Performance
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