When Siri becomes a deposit broker

Abstract In the near future, individuals and non-financial firms will use generative artificial intelligence (AI) to execute everyday financial tasks. Users may deploy ‘AI agents’ such as Apple’s Siri or Google’s Gemini to pay their bills, recommend financial products or manage investment portfolios, and perform myriad other financial activities. Although users may receive benefits from having AI agents offer financial services, these applications pose significant risks both to customers and to the financial system: they may fail to act in users’ best interests, engage in market manipulation, and cause financial instability. This essay argues that regulators are unprepared for technology firms to use open finance and AI architecture to provide individualized financial services without human interaction. It argues that AI agents are the next technological innovation in finance that should be regulated, but that US banking regulators lack authority to directly regulate deposit brokers, posing risks to financial stability and the general public.

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Publication Details

Journal
Finance and Society
Published
2025-10-15
DOI
https://doi.org/10.1017/fas.2025.10018
Primary Topic
Banking stability, regulation, efficiency
Type
article
Field-Weighted Citation Impact
0.00
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article

When Siri becomes a deposit broker

Todd Phillips
Finance and Society
Banking stability, regulation, efficiency
article

When Siri becomes a deposit broker

Todd Phillips
article en

Abstract

Abstract In the near future, individuals and non-financial firms will use generative artificial intelligence (AI) to execute everyday financial tasks. Users may deploy ‘AI agents’ such as Apple’s Siri or Google’s Gemini to pay their bills, recommend financial products or manage investment portfolios, and perform myriad other financial activities. Although users may receive benefits from having AI agents offer financial services, these applications pose significant risks both to customers and to the financial system: they may fail to act in users’ best interests, engage in market manipulation, and cause financial instability. This essay argues that regulators are unprepared for technology firms to use open finance and AI architecture to provide individualized financial services without human interaction. It argues that AI agents are the next technological innovation in finance that should be regulated, but that US banking regulators lack authority to directly regulate deposit brokers, posing risks to financial stability and the general public.

Finance and Society
Georgia State University (US)
Openalex Percentile: Top 63%
Banking stability, regulation, efficiency
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