From Research to Practice in Manufacturing - Interactive session I

Control research has the potential to address longstanding challenges in automation, efficiency, and sustainability across various technological systems. Transitioning from academic to commercial environments brings new challenges that require specific skills and perspective shifts. This presentation explores the pathways in developing commercialized products based on control research. Commercialization begins with research results but quickly requires moving beyond scientific value to demonstrate commercial potential. We examine how to develop effective pitches that communicate both technological excellence and market viability, identify funding opportunities beyond traditional research grants, and understand evaluation criteria used by investors. We provide practical strategies on turning research into commercial applications, and explore how this process enables researchers to think of their work not only as pushing the field forward, but as a means to advance technology and influence society positively.