The Psychology of Ocean Literacy

Ocean Literacy (OL) can be broadly defined as a framework for understanding the complex and evolving relationships between people and the ocean. It is increasingly recognized as a vital component of marine conservation and sustainability efforts. OL is inherently interdisciplinary, and psychology, while being a particularly relevant field, remains an underutilized field in this space. This paper demonstrates how psychological theories, frameworks, and validated measures can meaningfully inform OL strategies across its ten proposed dimensions: knowledge, awareness, attitudes, behavior, activism, communication, emotional connections, access and experience, adaptive capacity, and trust and transparency.