Advertising and influence techniques: Pragmatic analysis of an illusion of efficiency

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SPIRE - Sciences Po Institutional REpository
Published
2024-11-01
Primary Topic
Management and Organizational Studies
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article
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article

Advertising and influence techniques: Pragmatic analysis of an illusion of efficiency

Stéphane Laurens
SPIRE - Sciences Po Institutional REpository
Management and Organizational Studies
article

Advertising and influence techniques: Pragmatic analysis of an illusion of efficiency

Stéphane Laurens
article en

Abstract

No abstract available for this paper.
SPIRE - Sciences Po Institutional REpository
Laboratoire de Psychologie : Cognition, Comportement, Communication (FR)
Openalex Percentile: Top 58%
Management and Organizational Studies
OpenAlex
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Advertising and influence techniques: Pragmatic analysis of an illusion of efficiency — Stéphane Laurens · SPIRE - Sciences Po Institutional REpository (2024) | TGRS Research Map | TGRS