Research on Model Outfit Change Video Generation in Mobile Commerce Apps Based on AIGC Technology

This study investigates the application of AIGCbased model outfit change video generation to improve user experience in mobile commerce. Using GANs and Diffusion Models, it creates precise digital avatars and combines motion capture and scene generation for natural dynamic displays. The 10 -second videos, embedded in real scenarios via virtual-real fusion, boost product appeal. Results show increased user dwell time and purchase intent. This paper details the technical framework, algorithms, and applications, supporting intelligent content generation in mobile commerce.

Authors

Publication Details

Published
2025-05-29
DOI
https://doi.org/10.1109/icaide65466.2025.11189444
Primary Topic
E-commerce and Technology Innovations
Type
article
Field-Weighted Citation Impact
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article

Research on Model Outfit Change Video Generation in Mobile Commerce Apps Based on AIGC Technology

Yao Lu, Ye Wang
E-commerce and Technology Innovations
article

Research on Model Outfit Change Video Generation in Mobile Commerce Apps Based on AIGC Technology

Yao Lu, Ye Wang
article en

Abstract

This study investigates the application of AIGCbased model outfit change video generation to improve user experience in mobile commerce. Using GANs and Diffusion Models, it creates precise digital avatars and combines motion capture and scene generation for natural dynamic displays. The 10 -second videos, embedded in real scenarios via virtual-real fusion, boost product appeal. Results show increased user dwell time and purchase intent. This paper details the technical framework, algorithms, and applications, supporting intelligent content generation in mobile commerce.

Openalex Percentile: Top 46%
E-commerce and Technology Innovations
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Research on Model Outfit Change Video Generation in Mobile Commerce Apps Based on AIGC Technology — Yao Lu, Ye Wang · (2025) | TGRS Research Map | TGRS