Social impact of data bias in artificial intelligence models

The growing popularity and scope of application of artificial intelligence models requires attention to be paid to their reliability and the explainability of the reasons behind the results and recommendations they generate. Widespread automation driven by the development of AI may have serious social consequences, and data bias may be the cause of unethical and socially unacceptable tendencies in models. This can manifest itself both at the stage of data collection and processing, but also during model training or implementation. It is the duty of the scientific community not only to pay special attention to exposing the biases of models, but above all to track down unacceptable implementations and strive to take into account the social consequences of the technological solutions being developed. In this study, we will look not only at the causes of bias, but also at examples with significant social implications and measures aimed at eliminating bias and its social consequences.