Teknik Sinematik Dengan Color Grading Pada Film Pendek “KIP-Kuliah Penyambung Asa”

Abstract. The abstract written in English must contain: purpose of the paper, methods, result, and novelty within 100-250 words maximum Purpose: In this case, a profile video is an electronic media to convey information that is very effective in introducing a particular institution. Through this audio-visual media, information is easily accepted and digested by the community, coupled with video packaging that uses cinematic techniques that make the results more interesting and not boring. Methods/Study design/approach: Based on this, to carry out promotion, a KIP-College profile video was developed. In making it using the cinematography method which has several stages including, Pre-Production Stage (Determining story ideas and writing scenarios), Production (Shooting and audio recording), Post-Production (Editing) to distribution (Publication) of video results. Result/Findings: The result of these stages is a profile video that is used to promote KIP-College. Novelty/Originality/Value: a profile video used to promote KIP-Kuliah