Research on an Enterprise Financial Health Assessment Model Based on Big Data Analysis

The rapid development of big data technology has provided new analytical tools and methods for assessing the financial health of enterprises. This study focuses on constructing an enterprise financial health assessment model based on big data analysis, aiming to enhance early warning capabilities for financial risks and decision-making support within enterprises. The literature review outlines the core characteristics of big data and its application value in the financial field, while also defining the connotation and scope of enterprise financial health. This research systematically establishes an evaluation index system comprising three dimensions: profitability, solvency, and operational capability. Using big data analysis techniques, a hierarchical model for assessing financial health is developed. The findings demonstrate that this research provides a scientific evaluation tool for enterprise financial management, facilitating the timely identification of financial risks and the implementation of appropriate countermeasures.